Google Authorship helps authors get their content associated with their name, so people can recognize them. Not only that, it helps them get going with their PageRank, which ultimately effects the search rankings of their content. And besides showing your author profile picture in search results (which has an immediately positive effect on your Click Through Rate), it also makes more posts by the author accessible to the searcher, hence retaining more value from a single searcher. Since it is such an important question, people ask a lot of questions regarding rel="author" and Google Authorship. We'd like to address some of them with the help of Google in this post.
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